Client success story – Kim O’Donnell – Leo, Charley and Me
Kim O’Donnell runs Leo, Charley and Me, a pet accessory business and has had her products and personal story featured in media outlets around the world. We started working together on her visibility back in October 2019 when she set up her business. Since then Kim’s handmade products have won awards, she won a place […]
Profile raising pet business ideas for Winter
Looking for some inspiration for your pet business marketing this winter? As the dark nights draw in and the temperatures drop, the needs of pets and pet parents can change and so does the way you talk about your product or service. Key holidays like Bonfire night, Halloween, Thanksgiving, Christmas and New Year are opportunities […]
In the spotlight with Debbie Humpreys from Redhound for Dogs
Want to know what it takes to build a sustainable and profitable pet product business? Listen in to this episode with Debbie Humphreys from Redhound for Dogs who has 12 years experience in the pet industry. Starting out designing outfits for her whippet to writing a book on Dogs In Jumpers to surviving and thriving […]
Thoughts on navigating emotional events in your pet business marketing
How do you go about navigating emotional events in your pet business when it comes to your marketing and talking about the work that you do? I’m sharing this post on Friday September 9th 2022 following the sad news about the passing of Queen Elizabeth. I’m based in the UK and people here are very […]
If you’re not visible who misses out?
Do you feel like you’re forever being told about what you’ll miss out on if you don’t ‘put yourself out there?’ You know that being seen more will bring more inquires, sales and customers, but it doesn’t stop it feeling daunting and overwhelming. So how about you reframe it and look at who will miss […]
Is it ok to press pause on your business for a month?
Is it ok to press pause on your business for a month? This summer you might have heard business owners talking about taking big chunks of time off, taking August off, or even the entire summer. When you work for yourself it can take over your life. You can’t turn off your work phone at […]
How to get more reviews for your pet business
Would you love to have more reviews for your pet product or service? You go above and beyond for your clients and wouldn’t it be lovely if they would shout about you from the rooftops? People are busy going about their day, they’re not thinking about raving about you on the internet, so how do […]
How to turn browsers into buyers with Niki Hutchison
Do you find you get loads of engagement on your social media, and people love your stuff, but they’re not hitting the ‘buy’ button? It can be frustrating, and with a lack in customer confidence thanks to the state of the economy and upheaval in Government, small businesses are feeling the pinch. This week on […]
Consider your clients and not other dog trainers on social media with Erin Moore
Would you love to get more engagement on your social media posts from your potential clients rather than people in your industry? If so, you’ll love this chat with dog trainer coach Erin Moore about how create content for pet parents rather than pet professionals. It’s for you if you feel like your social media […]
Profile raising ideas for your pet business this summer
Are you looking for inspiration for ideas for your pet business this summer? The hot weather presents so many content and media opportunities. From safety messages pet parents need to hear over and over again about not leaving their dogs in cars, to fun games and products pets can enjoy. Having your content planned out […]
