Choosing the right pet business membership
Would you like support in growing your pet business and to feel part of a community by joining a membership? It can be lonely and overwhelming as a solo business owner, and there are always new skills and challenges to figure out. Being part of a community of other people who are in your industry […]
Why thinking What’s In It For Them will improve your pitch success rate
In this podcast episode, I’m talking about why thinking ‘What’s in it for them,’ rather than ‘What’s in it for me,’ will drastically improve your pitch success rate. Are you looking to approach content creators to feature your pet business? One of the exercises I do with my clients is to ask them to create […]
15 reasons to stop worrying about social media engagement for your pet business
Do you find yourself worrying about how much engagement you have on your social media accounts? This is a topic I find comes up repeatedly on social media, in Facebook group conversations, and in the coaching calls I run in my membership. Pet professionals who are doing a fantastic job of caring for animals and […]
Get confident with selling in your pet business with Sara Dalrymple
Are you fed up with feeling awkward when selling your product or service? If so, I think you’ll love this episode with sales expert Sara Dalrymple, author of More Sales Please, where we’re talking about letting go of the discomfort you feel around asking for money. You started your business because you wanted to do […]
Is my Pets Get Visible pet business membership right for you?
This week on the podcast, I’m talking about my Pets Get Visible membership so you can see whether you might be a good fit to be part of it. It’s an affordable solution for pet business owners who want to feel comfortable and confident talking about what they do. For pet professionals who want to […]
Join in the Show Your Pet Business Some Love challenge
Is your pet business marketing in need of some tender loving care? I’d love to invite you to my ‘Show Your Pet Business Some Love’ challenge taking place February 12th to 16th 2024. Sign up by clicking here. It’s a free five-day challenge where you shake things up in your pet business and remember why […]
Ways to work with me to get your pet business noticed in 2024
Is raising your profile and feeling more confident about being visible one of your goals for 2024? If so, it would be great to chat about working together! As a journalist, pet blogger, and visibility coach specialising in working with small businesses in the pet industry, I’d love to help you get noticed. There are […]
What’s your pet business culture, and why it matters?
Have you ever thought about the culture of your pet business? This topic came up recently during a discovery call with a client, and I realised I had never taken the time to define my own. Your culture is comprised of the values, beliefs, behaviors, and environment that shape your brand or business. It plays […]
Getting comfortable, confident and consistent with your pet business content
You know what you offer in your pet business makes a difference, but how do people know you’re there to help if they don’t know what you do? When it comes to creating content to effectively market your work so you CAN reach the people out there who need you, there’s so much conflicting advice. […]
Keeping up with the content monsters so you stay visible with Natasha Courtenay-Smith
This week on the ‘Your Pet Business, Your Way’ podcast, I’m chatting with Natasha Courtenay Smith, a journalist turned digital marketing expert who owns several businesses, including Buddy and Lola, a pet supplement brand. Natasha is a powerhouse with a capital ‘P’ when it comes to marketing, and we discuss content monsters and the lessons […]