How to deal with criticism from people in your industry
Have you ever posted something on your website or on social media only to be met with catty remarks from your peers? Maybe youโve shared some advice for the customers or community you serve only to be torn apart by a competitor. Putting yourself out there, and putting your content out there, is brave. We […]
Making sure your website complies with the law with Catherine France
Have you ever worried about putting information on your website and social media? You might have held back from sharing advice in case you find yourself in trouble? Or perhaps youโve wanted to share a strong opinion but worried about the potential backlash? It can feel like a lot to consider but having insurance for […]
Apps and software to help with your pet business content
Would you love to create more core content on your website regularly but find it time consuming? This post contains affiliate links meaning if you click through and buy I may be paid a small fee but this will not affect the price you pay. * denotes affiliate link. When it comes to sticking to […]
Getting your pet business seen everywhere with Carol Ashworth
Putting you and your pet business out there can feel like a minefield.We are continually told about what we should and shouldnโt be doing, whatโs right and wrong.It can feel like weโre pulled in so many directions but the reality is to be visible, itโs about finding what works for you.In this episode Iโm speaking […]
Getting started with pet business guest blogging
Two weeks ago I did my Pet Business Publicity challenge and already one of the members, dog behaviourist Rachael Claire, has secured a guest blogging role for a huge pet brand. It means her name is in front of 40,000 people on social media, really raising her profile as a dog behaviourist. I’m so chuffed […]
How losing her job inspired Lisette Van Riel to start DoggyWarriors to help rescue dogs
When Lisette Van Riel lost her job at the start of lockdown she decided she wanted to try to make a difference. Sheโd been working in marketing and after adopting her dog Beautie from a shelter in Dubai, she started researching about the situations dogs in rescues faced. Heartbroken at the lack of funding and […]
Seven things to consider if youโre running a free challenge
Have you ever thought about running a free challenge so you can connect with more people in your business? Running challenges has got really popular over the last few years, ranging from fitness ones to dog training to learning skills to help your business. Itโs likely that you will have joined in at least a […]
How teaching your dog tricks can improve your pics with photographer Liz Gregg
Would you love to learn how to take scroll stopping photos of your pet? To celebrate having fun with your dog while attracting fans and potentially clients too? Liz Gregg is a professional photographer and creator of the Instagram @blackwhite.gold account. The adventures of Elsa, Jeannie and Dolly have led to her being featured by […]
Using a PR company versus learning how to get your own publicity
Have you thought of hiring a PR company to help raise the profile of your pet business? Maybe you’ve thought about how you’d like to get publicity, so for your product or service to be featured in newspapers, magazines, on the radio or TV but felt unsure of how to go about it. If that’s […]
Raising your profile by being an award winning pet business with Kirsty Skeates
Is being an โAward Winningโ pet business a goal youโd like to achieve? Have you seen your colleagues celebrating after winning and wonder how they go about it? Or maybe you feel a bit weird nominating yourself for a gong? If the answerโs yes then then you will love this interview with the Queen of […]