Five easy ways to collaborate on your pet business blog
You know blogging will have a positive impact on your business but how do you keep coming up with ideas? If you want to keep things fresh on your website, then consider collaborating with people and brands offering services and products that complement what you do. These five tips explain how to find subjects your […]
How to find a story around your pet business that journalists will love
Getting coverage your pet business in a national newspaper, magazine, TV or radio show is really tough. So today I’m talking about how Kerry Jordan got her pet photography business Fur and Fables mentioned in The Sun. I’m going to explain the process we went through and how the opportunity came about, and if you’d […]
Choosing the right clients for your pet business
Have you ever had to deal with a nightmare client? The type of person who just doesn’t get you and what you do. Who questions your decisions, despite you being the expert. Who wants to wring every last bit out of the service you offer so they get their money’s worth? Who is more likely […]
Kate Taylor – from the classroom to a directory for dogs!
Kate Taylor runs the doggy directory, Dotty4Paws.co.uk, a one stop place for everything a dog owner needs. A self confessed Crazy Dog Lady, Kate set up her website four years ago to help connect dog businesses with owners. We first met online in 2017 when I started my pet blog www.thepawpost.co.uk, then in real life […]
How to reach customers for your pet business if they’re not on social media
Social media is such a huge part of our lives now that we assume everyone is on there – but it’s not always the case. During lockdown there has been a rise in demand for pets with charities like the RSPCA, Dogs Trust and smaller rescues like Hope Rescue and Dogs4Rescue reporting more people want […]
Pets and Money Summit and the future of the pet industry
The first Pets and Money summit this week brought pet entrepreneurs, industry experts and investors together at the Millennium Hotel in London. Already a huge success in the States, organisers Kisaco Research decided to offer the same opportunities for brands here. Twelve pet entrepreneurs were selected to take part in a ‘Best In Show’ spotlight, […]
Five easy ways to create social media content for pet business owners
Do you love creating content? Or is it one of the dreaded things that lingers on the bottom of your to-do list? Whatever answer you give – I hear you. Because some days I’ll have a story, article, piece or content or press release to do and it writes itself. Other days I can’t string […]