What to expect at the PIF Petindex Trade Show 2020
Are you thinking of attending the Pet Industry Federation Petindex show in 2020? The event is being held at the Marshall Arena in Milton Keynes on April 26 and 27th and is free to attend. Anyone who already has a pet business or is thinking of setting up a pet business is welcome. There will […]
Should you use a Press Release Distribution Service for your pet business?
Have you written a press release about your pet business but are struggling for ideas on how to get it out there? Maybe you’re considering using a distribution service to send it out to the media? If you don’t have the budget to hire a PR consultant or firm but want to get your business […]
How Vicky Gunn swapped the boardroom for Millie’s Beach Huts
Vicky Gunn runs Millie’s Beach Huts and Millie’s Pet Services but just five years ago she was bordering on burnout as a frazzled accountant. She took her Spaniel Millie away for a day out to Walton-on-the-Naze in Essex, hired a beach hut and fell so in love with it she decided to buy one herself. […]
Aneisha from Scrumbles on what it’s really like in the Dragons’ Den
Were you on the edge of your seat watching Scrumbles on Dragons’ Den when they turned down Deborah Meaden’s offer? Husband and wife team Jack Walker, 32, and Aneisha Soobroyen, 31, were looking for £60,000 investment for a 10 per cent of their pet food brand. It was sooooooo tense. All the Dragons were fascinated […]
What happens when you take a week off social media
Have you ever thought about what it would be like to go off social media for a week? Are you guilty of checking into Facebook, Twitter or Instagram or all three several times a day, or hour even? I hold my hands up – I’m guilty of this. Last Friday I jetted off to sunny […]
How to stop your pet business being seen as a side hustle
Does your pet business feel like a side hustle? In my Facebook group, I’ve had a number of people post recently saying they haven’t felt their business is taken seriously. Feeling like what you do is more of a ‘hobby’ or ‘little job’ can be crushing. It eats into your self esteem and chips away […]
Learn from 20 experts in the Empowered Petpreneur series
If you’d like to learn different ways to promote your pet business that won’t cost you a penny you might like to join in the Empowered Petpreneur Series. It’s taking place online over five days next week – July 15-19th. Each day there are four seminars that you can watch online for free. The series […]
Build Your Audience Through Content Marketing
Regular readers will know I’m all about creating engaging and helpful content as a pet entrepreneur because of how it’s helped in my own business. As a pet blogger, I grew my blog in a short space of time. It featured in the UK Top 10 Pet Blogs five months after launching. With my journalist […]
Expert Social Media Tips from Build Your Audience Live
This week I’ve been in London at Build Your Audience Live, an event run by Janet Murray, a former journalist turned marketing expert. Whatever business you’re in, whether it’s selling products like pet accessories, or a service like dog walking or pet sitting, you need an audience. Obvious, I know, but as we turn to […]
Why hire a professional photographer for your pet business
When I pitch ideas about pet businesses to journalists, one problem that comes up over and over again is the lack of suitable photographs. Often, pet business owners are so busy doing what they actually do (which is great) that things like having photoshoots aren’t considered a priority. But if you want to get your […]
