What is The Planner Club and should you join?

Spread the love:

Running a pet business is full-on, and when it comes to planning, it can feel like yet another thing on your never-ending to-do list. 

Thatโ€™s exactly why I created the Pet Business Content Planner – and this year Iโ€™ve created more support to help you use it, The Planner Club.

If youโ€™ve clicked on this blog post and episode, chances are youโ€™ve either grabbed a copy of the 2026 planner already or youโ€™re thinking about it.ย 

Maybe you love the idea of being organised and consistent with your marketing – but also know you need a bit of structure and support to make it happen.

This podcast and blog post will help you figure out whether the planner club is right for you. Iโ€™ll walk you through whatโ€™s included, how it works, and what youโ€™ll walk away with by the end of the year.

Choose to listen to this as a podcast by clicking the link below or keep reading down the page to find out more about The Pet Business Content Planner and The Planner Club.

What is the Pet Business Content Planner?

In 2024, I launched the first version of the Pet Business Content Planner – a physical, printed planner that gives you:

  • Key dates and awareness days tailored for pet professionals
  • 12 Words for When mindset coaching exercises
  • A diary layout to plan your weeks and months
  • Space for goal setting, reviews, and quarterly planning
What the weekly layout looks like inside this year’s planner

And for 2026, itโ€™s been completely updated and expanded. 

Youโ€™ll find new coaching prompts, fresh mindset support with topics including comparisonitis and peer fear, and even more space to plan out your year.

Itโ€™s everything you need to help you show up, talk about what you offer, reach the people who need your help – and keep your business moving forward.

What is The Planner Club?

The Planner Club is a new offering for 2026, designed for those of you who want support using your planner, not just having it sit on a shelf.

Itโ€™s for pet professionals who are ready to block out time, create content that ties in with their business goals, and most importantly – get it out there.

So if youโ€™re thinking: โ€œIโ€™d love some structure and accountability to make it all happenโ€ฆโ€ The Planner Club is for you.

What you get inside The Planner Club

1. The Planner 

Your 2026 Pet Business Content Planner is included. 

Thatโ€™s your central tool for the year, and everything else in the club is built around using it so you plan ahead and feel more organised and less frantic and frazzled.

2. Online annual planning day

Date: Sunday 24th November 2025
Time: 10am – 4pm (UK time)
Where: Online via Zoom

This full-day planning event gives you the headspace and structure to map out your 2026. 

Youโ€™ll walk away with your big picture plan, key dates in place, content mapped out, and that smug โ€˜Iโ€™m organisedโ€™ feeling going into the New Year.

Youโ€™ll also get:

  • Spotlights from pet business owners who use planning to stay consistent and visible
  • Sessions with me to help you get your thoughts out of your head and into your planner
  • Time to actually do the work during the day

Youโ€™ll get the recording too if you canโ€™t attend live.

3. Quarterly planning sessions

These are 90-minute focused sessions held ahead of each new quarter. 

Itโ€™s your chance to reset, review, and map out your next three months.

This means that you wonโ€™t find yourself forgetting key moments like Halloween and missing out on the chance to talk about your offers.

Quarterly sessions (all on Mondays):

  • 23rd December 2025
  • 3rd March 2026
  • 22nd June 2026
  • 28th September 2026

Bring your planner, grab a cuppa, and come away with your next quarter planned out. 

These are live only so you have that time keep you focused.

4. Co-working mornings

Six dedicated mornings (9amโ€“1pm UK) throughout the year where we come together on Zoom, work on our content, and get things done.

Dates for 2026:

  • 26th January
  • 23rd February
  • 26th May (Tuesday – Bank Holiday week)
  • 27th July
  • 26th October
  • 3rd November

Whether you need to write a blog post, schedule social media, batch your newsletter or plan your podcast – this time is yours. 

Iโ€™ll be there for the full four hours, and you can dip in and out as needed.

Hereโ€™s what planner club member Tracy Brind had to say after one session:

Whatโ€™s the difference between The Planner Club and Pets Get Visible?

The Planner Club is about getting the work done: planning, scheduling, writing, organising.

Pets Get Visible is about coaching, confidence, and visibility strategy.

In Pets Get Visible, you get coaching support from me (a qualified coach with ILM Level 5 and Level 7 in Coaching and Mentoring), a private Facebook community, and a resource library packed with help around press coverage, content, and visibility.

In The Planner Club, itโ€™s all about the structure, time, and prompts to take action.

The investment

  • Planner only: ยฃ40 + P&P
  • The Planner Club (includes planner): ยฃ120 + P&P one-time payment

Already bought your planner and want to upgrade? 

Youโ€™ll find a QR code on your planner bookmark that takes ยฃ40 off, so you can join the planner club for just ยฃ80.

There are only 50 spaces available, and 20 are already gone as of this post being published in October 2025.

Join The Planner Club here

Is The Planner Club right for you?

The Planner Club is for you if:

You want more structure in your marketing

You crave accountability to get your content out consistently

You enjoy being part of a small, focused group with protected time to plan and create

You want to go into 2026 feeling calm, confident and in control

Itโ€™s not for you if:

You prefer to do everything solo and donโ€™t like structured calls

Youโ€™re after templates or copy-and-paste marketing (this isnโ€™t that)

You just want to buy the planner and be left to your own devices

Final thoughts

If you just want the planner, you can buy one for ยฃ40. 

But if you want the planner and the support to use it, then come join The Planner Club.

The doors are open, spaces are limited, and we start with the planning day on Sunday 24th November.

Any questions? Just pop me an email at rachel@rachelspencer.co.uk or find me on social media @rachelspenceruk.

Links mentioned:

Should you buy my pet business planner? https://rachelspencer.co.uk/should-you-buy-pet-business-content-planner/

Buy a planner: https://rachelspencer.co.uk/product/pet-business-content-planner/

Join the Planner Club here: https://rachelspencer.co.uk/product/pet-business-planner-bundle/

Find out more about Pets Get Visible: https://rachelspencer.co.uk/pets-get-visible-right-for-you/

Learn more about Kate from Finbo Studio: https://finbostudio.co.uk/

Latest Posts

‘Why I want to make sure every pet in a car is safe’ Claire Harris from Pets2Places

Should you buy the Pet Business Content Planner and Companion?

Gemma Glover from The Pet Carpenter on creating furniture pets and humans love

Work with me

Have you ever considered doing something special around an awareness day to grow your pet business?From pitching to the press to running events and sales on relevant products, there is so much more to awareness days than a simple social media post.Used in the right way,

Listen and subscribe