Which type of core content is right for your pet business?
Are you thinking of starting a blog, a podcast or a YouTube channel and regularly publishing content around your pet business? If so this podcast episode is for you, as it will help you decide which style of content is right for you. And if you choose the one that’s most suited to your skills […]
Having the confidence to step out of your comfort zone with Sarah Jones from My Anxious Dog
When Sarah Jones started My Anxious Dog, her business selling yellow space awareness products, people told her they were pointless. At that time, eight years ago, very few people knew that a dog wearing yellow meant they were anxious and needed space. Sarah understood how important it was for anxious dogs and their owners because […]
Getting comfortable and confident talking about your pet business
When you start a business or even if you’ve been running it for some time, talking about what you do can be challenging. There are all kinds of reasons why, as an entrepreneur, you might feel lacking in confidence when it comes to self-promotion. In this podcast episode, I’m talking about the importance of becoming […]
Step away from the crowd and tune in to what your clients want with Hayley Bonwick
What if the path to growing your pet business wasn’t following the latest trends on social media but involved listening to people instead? That’s what Hayley Bonwick discovered worked for her when she set up her handmade pet accessory business Handmade by Hayley B. Hayley found trying to keep up with the ever changing demands […]
Behind the scenes – doing visibility my way at Sunnyside Cottage
Fancy a look behind the scenes at some of the things I’ve learned since taking over a dog friendly holiday cottage? I’ve been working with pet business owners for five years but have always felt a little lacking because I didn’t have a pet business of my own. That changed in April 2023 when I […]
The power of building relationships to grow your business with Kerry Jordan
Kerry Jordan is an award-winning dog photographer and founder of National Dog Photography Day, an event that goes viral every year. She works with small pet brands helping them showcase their work beautifully through her photography. Kerry says the key thing she has done to grow her business is build relationships with people in her […]
Introducing the Your Pet Business Content, Your Way podcast
Welcome to the first episode of the Your Pet Business Content Your Way podcast. This show is for you if…. You want to do things that feel right for you, that feel comfortable, that feel like you’re being true to yourself. You can’t be bothered with the things you must do, if you’re sick of […]
Why I’ve decided to end the Publicity for Pet Businesses podcast
After three and a half years, I’ve made the decision to stop the Publicity for Pet Businesses podcast and give it a makeover. I have loved every moment of chatting to over 100 guests and putting out nearly 200 episodes, through the pandemic and the cost of living crisis that followed. The advice I’ve shared […]
How to create a bank of ‘anytime’ content for your pet business
Can you imagine what it would be like to be able to dip into a bucket of ready to go social media posts about your pet business every time you’re stuck for what to say. Material that you’ve created, so it’s not something you’ll see other businesses sharing, and content that’s unique to you and […]
Embracing Imposter Syndrome in your pet business with Nicola Kinnard-Comedie
Can Imposter Syndrome be something that is helpful for your pet business? According to Nicola Kinnard-Comedie, my guest on the podcast this week, it can. Nicola is a business and mindset coach for equine and canine practitioners. She helps clients change their mental programming and develop business strategies to grow their horse or dog focused […]
