How to choose the right pet business coach – 3 styles to consider
Are you looking for a coach to support you in growing your pet business? Working for yourself can be hard, and having a coach means that you have someone in your corner to support and guide you. Like dog training, the coaching industry is unregulated, and there are lots of different kinds of coaches you […]
Five hidden Instagram features every pet business needs with Charlotte Perrott
Are you looking to grow your pet business by using Instagram? Charlotte Perrott is a social media manager and coach for pet businesses, and she stays on top of the latest Instagram features and trends. It’s a platform that can sometimes feel overwhelming, and mastering how to use it can put you in front of […]
What do you want your pet business to be known for?
What do you want to be known for in your pet business? And what would you like people to say about you when someone asks about your business or what you offer? That’s the topic of this week’s podcast, as it’s a common theme that comes up in my coaching and membership calls. In this […]
How to create a pet business Social Media Calendar
As a pet business owner, showing up regularly and having a social media strategy is key for reaching and engaging with your target audience. One of the best ways to ensure you’re consistent and can make the sales you hope for is by creating a social media calendar. In this blog post, discover the key […]
Behind the scenes of the first year running Sunnyside Cottage
In June 2023, I launched my first pet-related business, a dog-friendly holiday let called Sunnyside Cottage in Robin Hood’s Bay. In the first year, the bookings and takings have doubled compared to the previous year, and I’m sharing how in this podcast episode. It has always been a dream to have a holiday cottage and […]
In the spotlight with Helen King from Scotty’s Cartoons
Helen ‘Scotty’ King is a cartoonist and illustrator supporting business owners in the pet industry by bringing their messages to life. She works with all kinds of clients, including holiday cottage owners, product makers, coaches, and people providing pet services, capturing the essence of what they do. Helen says she was ‘rubbish’ at drawing growing […]
20 takeaways from the Business Of Pets conference 2024
This week the Pet Industry Federation ran its second Business of Pets event, a two-day conference bringing together brands and experts. It was a mix of expert talks, panel discussions, workshops, and pitches from nine pet brands for the Innovation Prize. As CEO of PIF, Nigel Baker said in his opening address, it’s important to […]
Choosing the right pet business membership
Would you like support in growing your pet business and to feel part of a community by joining a membership? It can be lonely and overwhelming as a solo business owner, and there are always new skills and challenges to figure out. Being part of a community of other people who are in your industry […]
Harnessing your strengths to grow your pet business with Sasha Louise Smith
Can playing to your strengths rather than focusing on your challenges help you feel more comfortable with self-promotion? Sasha Louise Smith, a life coach supporting dog professionals, says embracing what makes you unique can help your business thrive, on your own terms. Sasha has worked in the dog industry since 2015, as a walker, trainer […]
Top 20 pet business stories to celebrate 200 podcast episodes
Would you love to secure press coverage for your pet business and need some story inspiration? You’ll find plenty in this blog post and episode of the podcast where I’m sharing my top 20 favourite stories from five years of helping clients get in the press. To celebrate the 200th episode of the Your Pet […]
