Heather Stevens’ mission to educate pet professionals on the Canine Functional Characters
Can understanding the different functional characters of the dogs you support help you as a pet professional? Heather Stevens is a dog trainer who is on a mission to educate people in the industry around this topic and she believes it can. She’d spent her life training dogs and 10 years studying the work of […]
In the spotlight with Helen King from Scotty’s Cartoons
Helen ‘Scotty’ King is a cartoonist and illustrator supporting business owners in the pet industry by bringing their messages to life. She works with all kinds of clients, including holiday cottage owners, product makers, coaches, and people providing pet services, capturing the essence of what they do. Helen says she was ‘rubbish’ at drawing growing […]
Harnessing your strengths to grow your pet business with Sasha Louise Smith
Can playing to your strengths rather than focusing on your challenges help you feel more comfortable with self-promotion? Sasha Louise Smith, a life coach supporting dog professionals, says embracing what makes you unique can help your business thrive, on your own terms. Sasha has worked in the dog industry since 2015, as a walker, trainer […]
Growing a successful online dog training business with Caroline Wilkinson
What do you need to create a successful online dog training business? Caroline Wilkinson from Barket Place is a dog trainer, behaviourist, and online pet coach who created her digital business way before the world went online and she’s sharing her experience in this podcast chat. Her background is in digital marketing, and when her […]
The impact of having your research published in an academic journal with Tracey McLennan
Tracey McLennan is a dog trainer specialising in working with dogs with high prey drive. After studying for a degree and a Masters, decided she wanted to have her work feature in a journal. It was a challenging process with her surveying over 2,000 dog owners and studying over 90 videos of dogs. And earlier […]
Keeping up with the content monsters so you stay visible with Natasha Courtenay-Smith
This week on the ‘Your Pet Business, Your Way’ podcast, I’m chatting with Natasha Courtenay Smith, a journalist turned digital marketing expert who owns several businesses, including Buddy and Lola, a pet supplement brand. Natasha is a powerhouse with a capital ‘P’ when it comes to marketing, and we discuss content monsters and the lessons […]
Putting you first and creating a pet business that makes you happy with Jane Ardern
When you make a decision in your pet business, do you consider the impact on your physical and mental health, or do you tend to think about the money? I’m chatting about this with my podcast guest Jane Ardern, and whether you really do need to grow a huge pet business. Or if it’s ok to […]
Grow your pet business through in-person networking with Hayley Hilton
Can you grow a pet service business via in-person networking? Hayley Hilton, a canine massage practitioner and pet sitter says ‘yes you can.’ Hayley has been in the pet industry since 2014 after she started her own Hotel for Dogs. Later, she studied to become a massage therapist and wanted to get the word out […]
Having the confidence to step out of your comfort zone with Sarah Jones from My Anxious Dog
When Sarah Jones started My Anxious Dog, her business selling yellow space awareness products, people told her they were pointless. At that time, eight years ago, very few people knew that a dog wearing yellow meant they were anxious and needed space. Sarah understood how important it was for anxious dogs and their owners because […]
Step away from the crowd and tune in to what your clients want with Hayley Bonwick
What if the path to growing your pet business wasn’t following the latest trends on social media but involved listening to people instead? That’s what Hayley Bonwick discovered worked for her when she set up her handmade pet accessory business Handmade by Hayley B. Hayley found trying to keep up with the ever changing demands […]