Having the confidence to step out of your comfort zone with Sarah Jones from My Anxious Dog
When Sarah Jones started My Anxious Dog, her business selling yellow space awareness products, people told her they were pointless. At that time, eight years ago, very few people knew that a dog wearing yellow meant they were anxious and needed space. Sarah understood how important it was for anxious dogs and their owners because […]
Step away from the crowd and tune in to what your clients want with Hayley Bonwick
What if the path to growing your pet business wasn’t following the latest trends on social media but involved listening to people instead? That’s what Hayley Bonwick discovered worked for her when she set up her handmade pet accessory business Handmade by Hayley B. Hayley found trying to keep up with the ever changing demands […]
The power of building relationships to grow your business with Kerry Jordan
Kerry Jordan is an award-winning dog photographer and founder of National Dog Photography Day, an event that goes viral every year. She works with small pet brands helping them showcase their work beautifully through her photography. Kerry says the key thing she has done to grow her business is build relationships with people in her […]
Embracing Imposter Syndrome in your pet business with Nicola Kinnard-Comedie
Can Imposter Syndrome be something that is helpful for your pet business? According to Nicola Kinnard-Comedie, my guest on the podcast this week, it can. Nicola is a business and mindset coach for equine and canine practitioners. She helps clients change their mental programming and develop business strategies to grow their horse or dog focused […]
Stuff the social media rules and do things your way with Colette Adwin
Colette Adwin is a graphic designer, Instagram expert and founder of content branding system Postagrid. She works with businesses showing them how to ensure their brands stand out on social media, with a seamless and memorable feed. We chat about what it was like when Instagram made significant changes, doubling down on video and how […]
From corporate life to dog training academy with Zoe Willingham
Zoe Willingham is the founder of Best Behaviour Dog Training in Suffolk and started her business after leaving behind a corporate career. If you’ve ever wondered what it takes to grow a large dog training academy, build a team to support you and live with nearly 100 animals, this podcast is for you. Zoe decided […]
Learn to love LinkedIn with Nicki Cameron from The Art of Dog Photography
Of all the platforms, LinkedIn is the least popular for pet businesses but Nicki Cameron has embraced it with gusto. In just over 18 months, she’s styled herself as the dog lady of LinkedIn and it’s bringing in leads and inquiries for her photography business. Nicki also did a 31 day ‘Brighten up your January’ […]
From dapper dog ties to Not On The High Street with Sarah Mills from Albie’s Boutique
Sarah Mills started designing cute bow ties for her Cockapoo Albie so he looked sweet when he accompanied her to her art studio. And when other people remarked on how gorgeous they were it inspired her to start a pet accessory business. Since starting as a bit of fun back in 2017, Albie’s Boutique has […]
The NatWest Entrepreneur Accelerator programme and your pet business with Sophie Gowling
Are you thinking of taking part in the NatWest Entrepreneur Accelerator programme which supports businesses looking to grow? If so, this podcast interview with Sophie Gowling, Enterprise Acceleration Manager for NatWest will give you all the information you need. You’ll learn what the programme is, the four pillars of support, who it’s for, what coaching […]
Putting passion and personality into your marketing with Alex McCann
Do you shy away from sharing your personality and passion in your marketing? If so, this chat with Alex McCann is for you. Alex is a former journalist turned marketer and has been working in social media for 13 years at Altrincham HQ. From MySpace to TikTok, he’s had to get his head round every […]