Your 2025 pet business visibilty plan – sorted!
Do you find yourself scrambling to post on social media, rushing to promote your products, or missing key opportunities to share your pet business with the world? If so, you’re not alone. But the good news is, with a bit of planning, you can change that, get noticed, feel calm and in control and make […]
What to expect when you take a break from alcohol with Lucie Culley
This episode is a little different from the usual podcasts about putting your pet business out there and feeling ok with self-promotion. I’m joined by the brilliant Lucy Culley, founder of Wooflinks and a member of my coaching community, for an honest and open chat about our personal journeys with alcohol. This is not a […]
12 Cs to creating a pet business that works for you
Running a pet business isn’t just about passion – it’s about finding ways to work that feel good, help you reach your goals and that work for you. That’s where the 12 Cs come in. They’re ideas to help you build a business that is sustainable because you’re not following the ‘shoulds’ and ‘musts;, you’re […]
10 creative ways to use awareness days for your pet business marketing
Have you ever considered doing something special around an awareness day to grow your pet business? From pitching to the press to running events and sales on relevant products, there is so much more to awareness days than a simple social media post. Used in the right way, they can help you connect with your […]
Introducing the Pet Business Content Planner and Companion
Are you looking for a Pet Business Planner that can help you with your marketing and provide support when challenges come along? Introducing – the Pet Business Content Planner and Companion, designed for people in the pet industry to help with visibility. It has everything you’d look for in a Content Planner, like monthly themes, […]
How to grow a cat business you love, and that makes you money, with Katie Gwilt
When Katie Gwilt decided to leave her corporate career in science, she didn’t know it would lead to becoming a leading advocate for cats and their care across the UK. Katie’s found herself working in cat care by accident as she recovered from being seriously ill and realised she wanted to do something that brought […]
How to build habits in your pet business that you can stick to
Have you ever tried to start something new in your pet business, like a newsletter or a weekly piece of content? At first, it feels easy, but then life gets in the way, and it falls to the bottom of the to-do list. After a while, it has stopped altogether. First, don’t beat yourself up. […]
In the spotlight with Jessica Morris from The Canine Menu
When Jessica Morris forgot to pack a treat for her dog Rudy on a day out to the pub, she didn’t realise it would spark the idea for a business that would soon have tails wagging across the UK. Jess wanted something to occupy Rudy as she had a drink with friends at the end […]
Why community matters for you and your pet business
Running a pet business is so rewarding, but it can also feel isolating too. Whether you’re a product maker or service provider, you’re juggling everything – creating products or delivering services, marketing yourself, managing social media, connecting with clients, and handling the day-to-day. If you’re doing it on your own, it can sometimes feel like […]
Building a new business without social media with Gill Gallagher
Have you ever wondered what you’d do if you were kicked off Facebook and couldn’t use Instagram or WhatsApp anymore? Or what it would be like to move your pet business to a completely new area where nobody knows you? That’s exactly what happened to Gill Gallagher, and in this episode, I’m chatting with her […]