9 things dog trainers need to know about working with journalists
Are you fed up of seeing the same old dog trainers spouting advice in the media and want a slice of the action? It can be frustrating seeing the same names crop up over and over, particularly if you feel they use methods which are out of date. Or aversive, or that leave pet owners […]
The NatWest Entrepreneur Accelerator programme and your pet business with Sophie Gowling
Are you thinking of taking part in the NatWest Entrepreneur Accelerator programme which supports businesses looking to grow? If so, this podcast interview with Sophie Gowling, Enterprise Acceleration Manager for NatWest will give you all the information you need. You’ll learn what the programme is, the four pillars of support, who it’s for, what coaching […]
Putting passion and personality into your marketing with Alex McCann
Do you shy away from sharing your personality and passion in your marketing? If so, this chat with Alex McCann is for you. Alex is a former journalist turned marketer and has been working in social media for 13 years at Altrincham HQ. From MySpace to TikTok, he’s had to get his head round every […]
Using the power of community to grow your pet business with Sandra Emmons from Happipup
How can your local community help you grow your pet business? Sandra Emmons from shares everything you need to know in this episode. Sandra took her dog training business, Happipup, full time just over 18 months ago and causes so much FOMO while out and about with her clients that soon she was fully booked. […]
The year of the Big Girl Pants – 2022 in review
Do you have a review of your year? What you did? What worked? What didn’t? What brought you joy? What made you want to howl with rage? • This post contains an affiiliate link meaning if you click through and buy, I will be paid a small commission. This doesn’t affect the price you pay. […]
Setting goals for 2023 and sticking to them!
Goals – does it make you run to the hills when you hear the word? Or are you a goal getter? This week’s podcast is about setting goals and sticking to them. In it I talk about how to decide on a goal that’s achievable and also something that you actually want. Plus considering WHY […]
Plan your pet business publicity for 2023
Are you kicking yourself for missing out on Christmas advent calendar or 12 days of Christmas countdown? If so this podcast episode is for you. It’s all about forward planning for 2023 so you can get ahead of yourself and make sure you’re maximising every opportunity. So you can link the product or service you […]
How to create systems and make your life less stressful with Amy Mitchell
Does your to-do list feel like it’s running away with you? Having your own business means you’re juggling so many different tasks and keeping on top of them and prioritising is a job in itself. This can cause stress and overwhelm and this week on the podcast I’m chatting to Amy Mitchell, a systems expert, […]
Thinking of starting a podcast for your pet business?
Thinking of starting a podcast for your pet business? Having your own show is a way to give a glimpse of what it’s like to work with you and build trust and a feeling of familiarity with your potential clients fast. Because you’re in your listener’s ears, there’s a real intimacy about the relationship. You […]
Creating meaningful social media content with Aileen Stevenson
Dog trainer Aileen Stevenson’s social media posts are regularly shared dozens of times, attract hundreds of comments a week and power her business. She creates meaningful content that people connect with, written from the heart, sharing observations from her own dog Charlie and the dogs she supports. Only five years ago, Aileen was working as […]
