In the spotlight with Helen King from Scotty’s Cartoons

Helen ‘Scotty’ King is a cartoonist and illustrator supporting business owners in the pet industry by bringing their messages to life. She works with all kinds of clients, including holiday cottage owners, product makers, coaches, and people providing pet services, capturing the essence of what they do. Helen says she was ‘rubbish’ at drawing growing […]

20 takeaways from the Business Of Pets conference 2024

This week the Pet Industry Federation ran its second Business of Pets event, a two-day conference bringing together brands and experts. It was a mix of expert talks, panel discussions, workshops, and pitches from nine pet brands for the Innovation Prize. As CEO of PIF, Nigel Baker said in his opening address, it’s important to […]

Choosing the right pet business membership

Would you like support in growing your pet business and to feel part of a community by joining a membership? It can be lonely and overwhelming as a solo business owner, and there are always new skills and challenges to figure out. Being part of a community of other people who are in your industry […]

Harnessing your strengths to grow your pet business with Sasha Louise Smith

Can playing to your strengths rather than focusing on your challenges help you feel more comfortable with self-promotion? Sasha Louise Smith, a life coach supporting dog professionals, says embracing what makes you unique can help your business thrive, on your own terms. Sasha has worked in the dog industry since 2015, as a walker, trainer […]

Get confident with selling in your pet business with Sara Dalrymple

Podcast featured image with Sara Dalrymple

Are you fed up with feeling awkward when selling your product or service? If so, I think you’ll love this episode with sales expert Sara Dalrymple, author of More Sales Please, where we’re talking about letting go of the discomfort you feel around asking for money. You started your business because you wanted to do […]

Ten takeaways from Theo Paphitis’ Small Business Sunday Event 2024

Each year, Theo Paphitis hosts his Small Business Sunday winner’s event in Birmingham to celebrate small businesses and give them a boost. It’s a brilliantly inspiring day where Theo and his panel of experts provide a wealth of encouragement and line up fabulous speakers to educate and inspire you. This year, we had talks on […]

Is my Pets Get Visible pet business membership right for you?

This week on the podcast, I’m talking about my Pets Get Visible membership so you can see whether you might be a good fit to be part of it. It’s an affordable solution for pet business owners who want to feel comfortable and confident talking about what they do.  For pet professionals who want to […]

Plan your prosperous 2024

Are you ready to plan out 2024 for your pet business? Whether the start of the New Year has you brimming with enthusiasm or you’d rather ease yourself in gently, it’s likely you’ve been thinking about what you’d like to accomplish. And if you’d like some structure and support around this, I’d love to invite […]

Ways to work with me to get your pet business noticed in 2024

Is raising your profile and feeling more confident about being visible one of your goals for 2024? If so, it would be great to chat about working together! As a journalist, pet blogger, and visibility coach specialising in working with small businesses in the pet industry, I’d love to help you get noticed. There are […]

Reflecting on 2023, business buddies and looking forward to 2024

How was 2023 for you? Is it a year you’re happy to look back on or one you’d rather forget? This week’s podcast is about reflecting on the last 12 months, because there will be high points and inside of the challenges there are always lessons. It’s also about looking forward to 2024 and thinking […]