How to have a reset in your pet business

Did you come into the New Year feeling all fired up and filled with energy about your pet business and what was going to happen in 2026? Then, as we were flung into wars, political upheaval, economic uncertainty, did it feel like you skidded to a bit of a halt? If you’re nodding along, that’s […]

15 lessons from 15 years of Theo Paphitis’ SBS

Pet business community group picture at Theo Paphitis SBS conference 2026

Each year, Theo Paphitis hosts the Small Business Sunday winner’s event to celebrate small businesses and give them a boost. It’s a brilliantly inspiring day where Theo and a line-up of speakers share lessons, practical advice, and lots and lots of encouragement.  You come away feeling enthused and supported, because you’re reminded why you started, […]

How to become a more confident writer with Rikki Sullivan

podcast interview graphic with a photo of Rikki Sullivan, the Canine Copywriter

Rikki Sullivan is The Canine Copywriter – a specialist dog copywriter and marketing strategist who helps pet professionals put themselves out there without wrecking their nervous system. In this episode, we talk about confidence, visibility, and how to become a more confident writer because to grow your business, people need to be able to find […]

Why connection is my word for 2026 – and how to choose yours

Do you choose a word for the year? Or are you thinking about yours for 2026?  Each year, I choose a word to guide how I want to feel and how I want to work and this year it’s Connection. In the past, it’s been Calm and Space – two things I definitely needed during […]

Why I’m raising my prices in 2026 – and why you might want to too

Are you thinking of putting up your pricess in 2026? If you’re a pet business owner who struggles with charging fairly, overdelivers, and feels awkward about pricing – this episode is for you. I share what my current offers include, why my prices are increasing in 2026, and how the investment I’ve made in my own training and development is shaping the support I provide. You’ll also hear from two of my lovely clients, Louise and Sarah, who’ve both grown in confidence and visibility through coaching and community support. I also explore the emotional side of pricing – the guilt, the fear, and that voice that says “no one will pay that.” In this episode I’m inviting you to reflect on whether you might be undercharging, and how to make pricing decisions that feel right and fair for you. And if working together has been on your mind, this is your heads – up to take that next step before my new prices come in from January 2026. Listen in on the player link below or you can read the key points covered as a blog post. These are the changes I’m making to my pricing for 2026. One-to-one coaching price change New price: £1500 for 6 months (previously £1200) That’s £250/month – a £50/month increase, […]

You need to versus what do you need?

When you run a business, it can feel like you’re constantly bombarded with new things you need to be doing. You wear plenty of hats anyway, from doing the actual work, to social media, your accounts, keeping on top of your orders and appointments. And on top of that, in the ever-changing online world, with […]

12 Planning lessons for 2026

Are you already feeling like you’ve got a plan for 2026 or looking for some inspiration? If it’s the latter then carry on reading because in this post and podcast episode, I’m sharing 12 lessons from the online planning day I ran recently. As well as the key areas covered in training, You’ll hear from […]