15 lessons from 15 years of Theo Paphitis’ SBS

Pet business community group picture at Theo Paphitis SBS conference 2026

Each year, Theo Paphitis hosts the Small Business Sunday winnerโ€™s event to celebrate small businesses and give them a boost. Itโ€™s a brilliantly inspiring day where Theo and a line-up of speakers share lessons, practical advice, and lots and lots of encouragement.ย  You come away feeling enthused and supported, because youโ€™re reminded why you started, […]

How to become a more confident writer with Rikki Sullivan

podcast interview graphic with a photo of Rikki Sullivan, the Canine Copywriter

Rikki Sullivan is The Canine Copywriter – a specialist dog copywriter and marketing strategist who helps pet professionals put themselves out there without wrecking their nervous system. In this episode, we talk about confidence, visibility, and how to become a more confident writer because to grow your business, people need to be able to find […]

Why connection is my word for 2026 – and how to choose yours

Do you choose a word for the year? Or are you thinking about yours for 2026?ย  Each year, I choose a word to guide how I want to feel and how I want to work and this year itโ€™s Connection. In the past, it’s been Calm and Space – two things I definitely needed during […]

Why I’m raising my prices in 2026 – and why you might want to too

Areย youย thinkingย ofย puttingย upย yourย pricessย inย 2026? Ifย you’reย aย petย businessย ownerย whoย strugglesย withย chargingย fairly,ย overdelivers,ย andย feelsย awkwardย aboutย pricingย –ย thisย episodeย isย forย you. Iย shareย whatย myย currentย offersย include,ย whyย myย pricesย areย increasingย inย 2026,ย andย howย theย investmentย Iโ€™veย madeย inย myย ownย trainingย andย developmentย isย shapingย theย supportย Iย provide. Youโ€™llย alsoย hearย fromย twoย ofย myย lovelyย clients,ย Louiseย andย Sarah,ย whoโ€™veย bothย grownย inย confidenceย andย visibilityย throughย coachingย andย communityย support. Iย alsoย exploreย theย emotionalย sideย ofย pricingย –ย theย guilt,ย theย fear,ย andย thatย voiceย thatย saysย โ€œnoย oneย willย payย that.โ€ Inย thisย episodeย I’mย invitingย youย toย reflectย onย whetherย youย mightย beย undercharging,ย andย howย toย makeย pricingย decisionsย thatย feelย rightย andย fairย forย you. Andย ifย workingย togetherย hasย beenย onย yourย mind,ย thisย isย yourย headsย –ย upย toย takeย thatย nextย stepย beforeย myย newย pricesย comeย inย fromย Januaryย 2026. Listen in on the player link below or you can read the key points covered as a blog post. These are the changes I’m making to my pricing for 2026. One-to-one coaching price change New price: ยฃ1500 for 6 months (previously ยฃ1200) Thatโ€™s ยฃ250/month – a ยฃ50/month increase, […]

You need to versus what do you need?

When you run a business, it can feel like youโ€™re constantly bombarded with new things you need to be doing. You wear plenty of hats anyway, from doing the actual work, to social media, your accounts, keeping on top of your orders and appointments. And on top of that, in the ever-changing online world, with […]

12 Planning lessons for 2026

Are you already feeling like youโ€™ve got a plan for 2026 or looking for some inspiration? If itโ€™s the latter then carry on reading because in this post and podcast episode, Iโ€™m sharing 12 lessons from the online planning day I ran recently. As well as the key areas covered in training, Youโ€™ll hear from […]

How to use the Pet Business Content Planner

If youโ€™re thinking of buying a Pet Business Content Planner and want to get the most value from it, this guide is for you. Or, if youโ€™ve already bought your copy, and are looking for some inspiration on ways to use it then I hope you find this helpful. (ยฃ5 from each 2026 planner sale […]

Branding that feels good with Kate Hendry from Finbo Studio

Kate Hendry is the founder of Finbo Studio – a branding and design agency that helps pet businesses create a visual identity that feels just like them. In this episode, we talk all about how your brand is so much more than just a logo โ€“ and how to put yourself out there in a […]