Getting comfortable and confident talking about your pet business

When you start a business or even if youโ€™ve been running it for some time, talking about what you do can be challenging. There are all kinds of reasons why, as an entrepreneur, you might feel lacking in confidence when it comes to self-promotion. In this podcast episode, Iโ€™m talking about the importance of becoming […]

Step away from the crowd and tune in to what your clients want with Hayley Bonwick

What if the path to growing your pet business wasnโ€™t following the latest trends on social media but involved listening to people instead? Thatโ€™s what Hayley Bonwick discovered worked for her when she set up her handmade pet accessory business Handmade by Hayley B. Hayley found trying to keep up with the ever changing demands […]

Behind the scenes – doing visibility my way at Sunnyside Cottage

Fancy a look behind the scenes at some of the things Iโ€™ve learned since taking over a dog friendly holiday cottage? Iโ€™ve been working with pet business owners for five years but have always felt a little lacking because I didnโ€™t have a pet business of my own. That changed in April 2023 when I […]

The power of building relationships to grow your business with Kerry Jordan

Kerry Jordan is an award-winning dog photographer and founder of National Dog Photography Day, an event that goes viral every year. She works with small pet brands helping them showcase their work beautifully through her photography. Kerry says the key thing she has done to grow her business is build relationships with people in her […]

Introducing the Your Pet Business Content, Your Way podcast

Welcome to the first episode of the Your Pet Business Content Your Way podcast. This show is for you if…. You want to do things that feel right for you, that feel comfortable, that feel like you’re being true to yourself. You can’t be bothered with the things you must do, if you’re sick of […]

Why I’ve decided to end the Publicity for Pet Businesses podcast

After three and a half years, Iโ€™ve made the decision to stop the Publicity for Pet Businesses podcast and give it a makeover. I have loved every moment of chatting to over 100 guests and putting out nearly 200 episodes, through the pandemic and the cost of living crisis that followed. The advice Iโ€™ve shared […]

Embracing Imposter Syndrome in your pet business with Nicola Kinnard-Comedie

Can Imposter Syndrome be something that is helpful for your pet business?  According to Nicola Kinnard-Comedie, my guest on the podcast this week, it can. Nicola is a business and mindset coach for equine and canine practitioners.  She helps clients change their mental programming and develop business strategies to grow their horse or dog focused […]

Using the Trust Equation to build confidence in your pet business

Trust is so important when a pet owner is considering a business to take care of their pet or provide a product for their pet. So how do you go about building it? Thereโ€™s a formula you can follow called The Trust Equation and Iโ€™m exploring it on this weekโ€™s podcast. Created by management consultant […]

Stuff the social media rules and do things your way with Colette Adwin

Colette Adwin is a graphic designer, Instagram expert and founder of content branding system Postagrid. She works with businesses showing them how to ensure their brands stand out on social media, with a seamless and memorable feed. We chat about what it was like when Instagram made significant changes, doubling down on video and how […]